Lessons for achieving elite performance.
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The NFL COACH begins a journey as a student of a CONCERT PIANIST.  Along the way, he learns that NFL football players and elite musicians share a great deal of common ground.

PERFORM offers insight into effective methods for learning, teaching and developing the essense
for elite performance.  In PERFORM,  parables become principles;
and, the principles become real applications.

PERFORM is dedicated to aspiring athletes, musicians, speakers, teachers, coaches, directors, parents and their admirers.


NFL FILMS -- "Renaissance Man"

"Piano Man" TV Spot

"Pianopalooza"

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PERFORM by Paul Alexander is:

the book for athletes
the book for musicians
the book for teachers
the book for coaches
the book for anyone interested in developing elite human performance.